Search Engine Optimization and Marketing
We are experts in effective search engine marketing, including search engine optimization (SEO) and positionining in organic search results. Typical SEO and SEM services include:
The following table lists the specifications of our SEO plans:
| SEO Plan |
Bronze |
Silver |
Gold |
| Keyword Phrases With Your Site Positioned In 1st Page of Search Engines |
3 |
6 |
10 |
| Website Pages Optimized |
1 |
5 |
All |
| Articles Written / Submissions |
None |
3 |
5 |
| Blog & Forum Posts Written |
None |
6 |
20 |
| Major Search Engine & Directory Submissions |
Top 10 |
50 |
500 |
| Link Building Program Backlinks |
15+ |
75+ |
250+ |
| Google/Yahoo Local (Map) Directory Listing Placement |
Yes |
Yes |
Yes |
| Performance-based pricing with guaranteed first page results (we'll keep building links & optimizing if need be) |
Yes |
Yes |
Yes |
| Discovery of your business & target market |
Yes |
Yes |
Yes |
| Keyword search volume analysis |
Yes |
Yes |
Yes |
| Initial Placement Report (Google, MSN, Yahoo) |
Yes |
Yes |
Yes |
| Keyword synonyms identification |
Yes |
Yes |
Yes |
| Competition Analysis |
Yes |
Yes |
Yes |
| Content Optimization Enhancements |
Yes |
Yes |
Yes |
| Meta Tag Adjustments |
Yes |
Yes |
Yes |
| Spider Friendly Navigation Setup |
Yes |
Yes |
Yes |
| Search Engine Submissions |
Yes |
Yes |
Yes |
| Google Analytics Setup |
Yes |
Yes |
Yes |
| Creation of Additional Specialized Content Pages |
|
Yes |
Yes |
| Source Code & Image Optimization |
|
Yes |
Yes |
| Site Map Creation / Submission |
|
Yes |
Yes |
| Robots.txt file instructions for search engines |
|
Yes |
Yes |
| Editorial Article Submissions w/ links |
|
Yes |
Yes |
| Custom Analytic Reporting |
|
Yes |
Yes |
| Incoming Links Report |
|
Yes |
Yes |
| Search Engine Saturation Summary |
|
Yes |
Yes |
| Content Suggestions Report |
|
Yes |
Yes |
| Website Design and Rewording Enhancements |
|
Yes |
Yes |
| Keyword / Search Engine Activity Report |
|
|
Yes |
| Link Exchange Setup |
|
|
Yes |
| XML Sitemap Setup & Submissions |
|
|
Yes |
| Google Webmaster Tools Setup |
|
|
Yes |
| Yahoo Site Explorer Setup |
|
|
Yes |
| Google Adwords Optimization (Positioning to avoid click fraud, creation and tracking of 50 Ad Variations, Custom Landing Pages, Negative Keywords, Conversion Tracking Code, Keyword list building to 10,000+ phrases including city and subdevelopment names, new ads for related search keywords, content display ad creation) |
|
|
Yes |
HotDigital's SEO and SEM team members
are from both business and technology backgrounds. With this well-rounded
perspective, we have a track record of successfully guiding clients
and end users through technological changes, marketing challenges, and
long-term strategic plans.
Our expertise plays a significant importance in the execution of large-scale
digital solutions that require coordinated project management. Using
our team approach and multi-disciplinary experience, we effectively
manage the relationships, risks, and opportunities in each phase of
the project. |
